Is a pub business plan important? (hint: yes it is, here’s why)

pub business plan leapTaking on a public house is a huge undertaking, so it is vital to have a well-defined business plan.

A meticulous approach can massively reduce the leap-of-faith involved in running a pub for the first time.

Your pub business plan should function as a detailed road-map that clearly outlines your business goals, how you plan to achieve these goals, potential problems that may arise along the way and how they can be solved.

Unfortunately most people think that business plans are only for people who are starting a business, but they are also vital for running businesses and must be updated each time the market conditions change.

Importance of a business plan

Business plans accomplish several tasks, both for the business owner as well as the recipient.

pub business plan visionConveys the vision

A business plan can be used to convey the vision of an entrepreneur to potential investors. It enables you to clearly share your strategy, your goals and other specific action points with investors, lenders and your management team.

This helps you in tackling future changes in the market and draws the direction to take as the business grows.

pub business plan directionClarifies direction

The plan clarifies the purpose and direction for your business thus allowing you to understand what needs to be done going forward. Clarification often consists of a simple description of your products, services and ideal customers.

Attract financing

The facts, figures and statistics outlined in your business plan can indicate whether or not your pub business plan investmentbusiness is able to make profit.

This information is normally used by investors, banks and private lenders to determine whether they should provide the capital you need to get started or not.

For instance, through your punch pubs business plan, you may be able to convince Punch Tavern to grant you a lease service in one of their pubs or not.

Attracts team players

pub business plan staffA business plan can be used as a tool to attract partners as well as the best employees to your business.

For example, chefs are in huge demand right now – and having an enticing and clear vision for your pub business will help attract better talent.

Overall company management

Your business plan can be used as a management tool that is referred to on a regular basis to ensure pub business plan graphthat the business is meeting its vision, goals and operational targets.

By having a clear vision for the direction of your pub business and it’s identity, you can then share it with employees to help them understand the importance of their work.

Influences decision making

pub business plan decisionA pub business plan provides a clear understanding of the business and can be used as a basis for decision making, whether or not to invest in the company, or join the company team if you are a prospective employer.



Need help with your business plan? Read our in-depth guidance on how to get your pub business plan accepted (comes complete with templates and real-life examples).